The Middle East Coatings Show

Our project partners from Bitrez, led by Managing Director Paul H Jones, showcased and discussed our FOREST initiative at the Middle East Coatings Show in Dubai, held from April 16th to 18th, 2024. 

The Middle East Coatings Show proved to be a great success, drawing over 5000 attendees. As the premier trade event exclusively dedicated to the coatings industry in the Middle East and North Africa, it provided a dynamic platform for industry leaders to converge and collaborate.

This event offered opportunities for manufacturers, raw material suppliers, distributors, buyers, and technical specialists to engage in direct interactions and forge meaningful business relationships.

Thank you to our Bitrez partners for representing the FOREST project, further advancing sustainable initiatives in the coatings industry.